SmartLoaded SEO & Content Optimization Project
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Summary
Developed and managed a personal content-based website focused on SEO-driven growth and continuous content optimization.
About
Strategic and results-oriented SEO Specialist and WordPress/Shopify Developer with a strong background in Industrial & Production Engineering. Proven ability to drive organic growth through technical SEO audits, search-intent-driven content optimization, and performance-focused web development across WordPress and Shopify platforms. Successfully aligns technical execution with marketing objectives, improving search visibility, user experience, and delivering measurable business outcomes.
Work
WheelZar
|SEO Strategist & Copywriter
Lagos, Lagos State, Nigeria
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Summary
Led SEO strategy and content creation, driving organic traffic growth and enhancing search engine performance for WheelZar.
Highlights
Implemented robust SEO strategies, contributing to a significant 30–50% increase in organic traffic within the initial two months of engagement.
Conducted comprehensive keyword research, competitor analysis, and advanced on-page/off-page optimization, substantially enhancing website visibility and search rankings.
Created high-quality, engaging, and SEO-optimized content for blog posts, successfully driving user engagement and attracting new audiences.
Optimized website structure and technical metadata, resulting in a 15–20% improvement in crawl efficiency, as validated by Google Search Console data.
Enhanced user experience and search engine performance through strategic optimization of website structure, meta tags, and internal linking.
Monitored key SEO performance metrics and delivered data-driven monthly reports to stakeholders, guiding strategic adjustments and demonstrating clear ROI.
Utilized AI-assisted content tools, including SurferSEO and ChatGPT, to scale high-quality, SEO-optimized content production efficiently and effectively.
Gigsflix Technologies
|Senior Content Manager
Lagos, Lagos State, Nigeria
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Summary
Managed end-to-end digital content strategy, supervising a team to boost user engagement and improve SERP features for Gigsflix Technologies.
Highlights
Managed the end-to-end digital content strategy, leading to a measurable boost in user engagement across key blog categories.
Supervised and mentored a team of content creators, ensuring all output adhered to strict SEO standards and brand guidelines for quality and consistency.
Collaborated effectively with web developers to implement Schema Markup, significantly improving content's visual hierarchy and enhancing SERP features.
TechRibs Inc
|WordPress Content & SEO Support
Lagos, Lagos State, Nigeria
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Summary
Provided comprehensive WordPress content and SEO support, collaborating with development and marketing teams to enhance website performance for TechRibs Inc.
Highlights
Collaborated with WordPress developers and marketing teams to execute website content updates and SEO initiatives, ensuring seamless implementation.
Wrote, formatted, and published engaging blog posts and website content using WordPress CMS, maintaining high standards of quality and consistency.
Applied on-page SEO best practices, including strategic keyword placement, optimized headings, meta descriptions, and internal linking, to enhance content visibility.
Monitored website traffic and content performance using Google Analytics and Google Search Console, providing data-driven insights for continuous improvement.
Supported content optimization efforts by identifying underperforming pages and recommending data-backed improvements, enhancing overall site health and ranking.
Education
Federal University of Technology, Akure (FUTA)
Akure, Ondo State, Nigeria
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B.Eng
Industrial & Production Engineering
Skills
Search Engine Optimization (SEO)
Technical SEO Audits, Keyword Research, Core Web Vitals, Competitor Analysis, Schema Markup, Shopify SEO, On-page SEO, Off-page SEO, SEO Content Planning, Conversion Rate Optimization (CRO), Google Search Console, Google Analytics 4 (GA4), Ahrefs, SEMrush, Screaming Frog, SurferSEO, Yoast SEO, RankMath.
Web Development & CMS
WordPress CMS, Shopify CMS, Custom Theme Optimization, Website Speed Optimization, Secure Payment Gateway Integration, WooCommerce, Elementor, Divi.
Digital Marketing Strategy
Digital Marketing Strategy, Content Strategy, User Experience (UX), Search Visibility, Business Outcomes, Strategic Planning.
Analytics & Reporting
Google Analytics 4 (GA4), Google Search Console, Rank Tracking, Search Intent Analysis, Data-driven Reporting, Performance Monitoring, Website Traffic Analysis.
Content Creation & Management
SEO-optimized Content, Blog Posts, Copywriting, AI-assisted Content Tools, SurferSEO, ChatGPT, Content Optimization, Content Strategy, Brand Guidelines.
Productivity Tools
Google Workspace, Google Docs, Google Sheets, Google Slides, Google Drive, Google Calendar, Google Meet.
Project Management & Collaboration
Cross-functional Collaboration, Stakeholder Management, Team Leadership.